Beginning on August 16 and continuing through September 30, 2010, Blake Publishing and Reading Eggs will launch the first-ever “National Learn-to-Read Challenge.” For six weeks, children from the ages of 3 to 7 will be able to sign up for free, at ABCReadingEggs.com (www.abcreadingeggs.com), and participate in this national literacy event for youngsters.
The goal of the Challenge is for parents to register at least 50,000 children and start them on their journey to becoming great readers. Children’s Television personality and celebrated mom blogger Miss Lori is serving as Ambassador of the Reading Eggs “National Learn-to-Read Challenge,” which promotes the importance of reading as a vital educational building block.
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